A lower bounce rate reflects higher user interaction. Now that we know the basics, let’s analyze practical examples. Take a blog with high page views but low users – it indicates content admirers who regularly visit, but difficulty in attracting new users. This is fine if the topic is niche. However, high users and sessions suggest lack of audience attachment with constant target renewal. KPI-Google-Analytics.
Open rate: percentage of opened emails.in relation to delivered ones.
Click rate: percentage of clicks in relation to delivered emails.
Don’t necessarily means unique users
Unique users need to be considered for accurate data. click-through rate as a percentage of opens.No benchmark comparison provided. A sector benchmark is possible, but abstract evaluations of merit are not advisable. The MailUp newsletter sending platform provides a useful yardstick with its annual performance report. Contact us for ad hoc advice on your action plan.
At Noetica, we assist with LinkedIn monitoring strategy via consultancy, training.plans, and direct Democratic Republic Of the Congo Email List management of channels and promotional plans for lead gen, brand awareness, and social selling. Contact us for guidance or customized training.In my job, as well as in agency life, monthly report. must be dealt with promptly. These report. consist of numbers and analysis to confirm communication effectiveness. For new projects, we need to determine what data to collect and its significance, depending on project goals.
The parameters we check relate to the positioning of our chosen keywords in the editorial calendar and SEO strategy. Our visibility expectations depend on their position on Google’s SERP and clicks to our site. However, results are variable, so relevant KPIs for evaluation are: Impressions, Clicks, CTR and Query. These give a realistic measure of content effectiveness.
A bounce rate identifies single page sessions
Have had success in appearing on Google searches for our brand and products. However, there are many search intents that we can’t address with just our current pages. This is where corporate blogging comes in, as it can be useful for our brand and audience to cover topics.
like tourism or e-commerce ID Lists that aren’t easily integrated into product pages. This applies to any business or sector. Customers search regularly before deciding. Missing this phase means losing important.opportunities. A corporate blog ensures brand presence during research. Use SEO.logic to increase traffic.and targeted marketing actions. Higher search intent ranking generates organic traffic. Learn about measuring results.in our previous article.
or adjust our services to align with popular topics. This is not just theory; a successful business blog can achieve these goals. Moving from theory to practical, let’s take an example of our strategy.for a company blog and its generated results. Firstly, we structured the site with institutional and product pages, following an easy-to-navigate layout. Additionally, with an editorial plan focusing on SEO. This plan ensured a regular publication of at.least one piece of content per week, comprising of SEO.optimized text, images, videos, and downloadable files. An internal linking architecture helped ease website navigation for users.