The pandemic has shifted consumer interests towards essential items, resulting in a surge in food and pharmaceutical sales on e-commerce platforms. The study suggests that e-commerce is popular in Italy.for its convenience and avoidance of crowds.
In 2020, users favored large-scale distribution sites, pure players, and food & beverage platforms. Home delivery was preferred over in-store pickup. Self-service lockers became a popular option for purchases. Don’t miss out on these trend.! Statistics on e-commerce in Italy.reveal that 1 in 4 Italians made non-food digital purchases.
Electronics, drugs, and home products
were the most popular products, with marketplaces like Amazon and Ebay being the favored platforms, chosen by 69% of users. New culinary experiences are expected to last over time. Nomisma and Crif predict that 82% of Italians will use.take-away services in 2021. Pizza, burgers, and ice cream were the most ordered foods in 2020.
However, the rapid growth of e-commerce France Email List has caused problems for the manufacturing sector. Dealing with impatient consumers is a challenge. Many Italians prefer physical stores and are hesitant to shop online due to the importance of the in-person shopping experience and perceived cost differences.
Let’s discuss production chain, COVID-19 impact and the new business world. Everything won’t go back to normal, so get accustomed to the digital experience. Confirmed by Nomisma and Crif, Italians have continued to use.e-commerce channels even as restrictions have eased. 37% have increase. online food purchases, and 29% who still shop in physical stores plan to try digital shopping.
E-commerce in Italy
Has been expanding for years, and the pandemic has accelerated the trend. This presents an opportunity for companies. Some brands, like Ikea, have already promoted themselves through the #RipartiamoDaCasa campaign focused on furniture for home use. Complete the form or contact us for advice.E-commerce has boomed, leading to new trend.
and services. Let’s explore the stats, advantages, and future prospects of virtual shops in Italy. The pandemic influenced consumer habits, but let’s first analyze the pre-Covid e-commerce landscape with 2019 data. A study in 2020 by Nomisma and Crif found that 83% of consumers ID Lists are satisfied with digital service from non-food platforms, appreciating range and integrity of products. Multi-brand online stores are popular, especially for easy navigation. Italians enjoy e-commerce, as shown by increasing statistics with potential for a 55% future increase. This trend.will impact multiple sector., including those previously uninvolved. The question now is: what are Italians purchasing online?